Latin America represents an extraordinary landscape to expand your business.

By 2020 Latin America will reach 700 Millions of consumers. Political, social, cultural diversity, contrast with relevant business opportunity windows all around. From educational, health and economics access limitations of lower incomes segments, to one of the most attractive investment market landscape in luxury, financial services, utilities and infrastructure.  Income distribution, social, health, educational inclusion and economic growth are one of the main challenges in the region. But at the same time, represents one of the main opportunities to drive social and  business impact in the next 20 years. 
 
Today, Latin America is a relevant player in the world economy across a variety of sectors. The situation is no different in the accommodated middle class, and  wealth segments, which according to the Capgemini World Wealth Report 2014 amounts to USD 7.7 trillion or 15 % of the total world wealth market, as of the end of 2013. This represents strong growth in the past five years, when the total wealth segment in the region stood at USD 5.8 trillion. And the high net worth and ultra high net worth segments are expected to continue growing in the region, reaching USD 9.3 trillion by 2018. Social and demographic transformation, the strong economic growth and the influx of foreign investment have helped transform the Latin American economies into the diversified economies that they are today. This has had great social and demographic impact that has further accelerated the region’s wealth growth. While inequality and income disparity remain an issue among emerging markets, including Latin American countries, the latter have seen tremendous growth of what was a non-existent middle class fifty years ago.
 
This has been fuelled by stability and strong growth. The emergence of a middle class has also led to continued growth of the wealthier social classes. This is reflected in the number of high net worth individuals (HNWIs), who, according to Credit Suisse and Cerulli Associates research, are estimated to total over 600,000 millionaires (in USD) in Brazil, Mexico, Chile, Colombia and Peru. This number is expected to more than double to 1,313,000 by 2016. Although this number may not seem large, it is worth noting that according to Cerulli Associates the average HNWI in Latin America is worth USD 15 million compared to USD 3 million in the United States.